The Typeform alternative built for lead generation teams.
Typeform is built for beautiful surveys, quizzes, and research forms where the response is the goal. Orbit is built for lead capture: the same conversational experience, plus AI qualification, meeting booking, and a built-in CRM where every lead becomes a contact and a deal.
Orbit
Conversational lead capture that qualifies with AI, books the meeting, and opens the deal in Orbit's built-in CRM.
- Generous response caps on every plan, no per-submission upcharge
- AI Agent workflows for lead qualification (no add-ons)
- Visual workflow builder that creates deals and tasks, posts to Slack, and fires webhooks
- Custom CSS and white-label branding on both plans
Typeform
Conversational form builder known for polished surveys, quizzes, and brand-led questionnaires.
Why switch
Why lead generation teams choose Orbit over Typeform.
The pattern we hear from teams evaluating both: they love the conversational format but need the form to decide what happens next, not just collect the answer.
AI qualification on every submission
On both plans, an AI Agent reads each response, sorts it into a bucket such as high-intent ICP, good ICP, or nurture, and writes down its reasoning, so sales opens a graded lead instead of a raw answer set.
Booking built into the form
Qualified leads can pick a meeting slot before they leave the page. The scheduler syncs two-way with Google Calendar, adds a Google Meet or Zoom link automatically, and shares one link across the team with round-robin.
Workflows instead of Zapier chains
A visual workflow builder opens a deal and a task in Orbit's CRM or sends the lead to HubSpot, Attio, or Close, posts to Slack, fires webhooks, and starts email sequences, all without a per-rule automation subscription.
Predictable per-plan response caps
Core includes a monthly response allowance and Enterprise sets a custom one for your volume. Nothing is billed per submission, and pricing is quoted on a demo.
At a glance
Orbit vs Typeform at a glance.
Both tools build conversational forms; the differences start the moment someone clicks submit.
Form responses
Typeform
Plan-limitedResponses are metered per plan tier.
Orbit
Plan allowance, custom on EnterpriseAnnual plans pool twelve months of responses into one bucket.
Conversational (one-question) forms
Typeform
YesThe format Typeform popularised.
Orbit
YesOne question per screen with keyboard navigation and progress.
Traditional multi-field forms
Typeform
LimitedMulti-question layouts are available but secondary.
Orbit
YesStandard forms share fields, logic, and integrations with flow forms.
AI lead qualification
Typeform
Add-onAI features sit on higher tiers or add-ons.
Orbit
Built-inClassification with written reasoning on both plans.
Built-in meeting scheduler
Typeform
Via CalendlyScheduling relies on an embedded third-party tool.
Orbit
YesGoogle Calendar sync, with round-robin on both plans.
Visual workflow builder
Typeform
NoIntegrations and Zapier cover most routing needs.
Orbit
YesBranch on any answer or AI bucket, then create deals and tasks, notify Slack, send email, or fire webhooks.
Custom CSS
Typeform
Higher tiers onlyAvailable on higher tiers.
Orbit
YesIncluded on both plans.
Remove vendor branding
Typeform
Higher tiers onlyAvailable on higher tiers.
Orbit
YesIncluded on both plans.
Webhooks + Zapier
Typeform
YesWebhooks and Zapier are supported.
Orbit
YesNative webhooks plus Zapier for the long tail.
Starting price
Typeform
Free, limitedA limited no-cost tier, then paid plans.
Orbit
Quoted on a demoTwo plans, Core and Enterprise, priced on volume with unlimited seats.
Honest take
When Typeform is the right fit.
Typeform is the right fit when the response itself is the product: customer research, NPS surveys, quizzes, and brand questionnaires where design and completion rate matter more than what happens after submit. Its survey templates and question types run deeper than ours, and if nobody on your team needs to qualify, book, or route a lead, you will not miss those features. The moment a form exists to start a sales conversation, Orbit does more with each answer: it qualifies the lead, books the meeting, and opens the deal in Orbit's CRM with the reasoning attached.
“We switched from Typeform and haven't looked back. Better forms, better conversions, better everything.”
FAQ
Orbit vs Typeform.
The questions lead generation teams ask most when evaluating both platforms.
Keep comparing
Evaluating more than one option? Most teams do.
Built for lead generation teams.
Book a demo. Rebuild your forms in minutes, have your AI set up the pipeline, and watch qualified leads book themselves in.
- Teams who want predictable response caps instead of metered per-submission billing
- Sales-led orgs that need AI lead scoring without a separate tool
- Marketers who want white-label forms without enterprise-tier pricing